Privacy Policy for Brindleden
 

Effective date: August 27, 2024

Welcome to Brindleden! Your privacy is important to us, and we are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or use our services.

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By accessing or using our website and services, you agree to this Privacy Policy. If you do not agree, please do not use our website or services.

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1. Information We Collect

We may collect various types of information, including:

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• Personal Information: Name, email address, phone number, home address, dog's name, dog's vaccination, and health-related information.

• Account Information: When you create an account, we may collect payment information and behavioral data such as the frequency of park visits, duration of stays, and purchases made from our bar.

• Cookies and Tracking Technologies: We use cookies and similar technologies to collect information about your device, browser type, IP address, and browsing behavior on our website. This information helps us improve our services and provide a better user experience.

• Proof of Dog Vaccination: We may collect proof of dog vaccination and other health-related documentation to ensure compliance with our off-leash park/play requirements.

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2. How We Use Your Information

We may use the information we collect for various purposes, including:

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• To Provide and Manage Our Services: Including verifying your identity, processing payments, managing your account, and providing customer support.

• For Marketing and Promotional Purposes: To send you newsletters, promotional content, and updates about our services. We may use your information to personalize marketing communications and target you with relevant offers.

• For Compliance and Safety: To ensure that all dogs meet the requirements for off-leash park/play and to comply with applicable laws and regulations.

• To Improve Our Services: To analyze usage and behavior patterns to enhance our offerings and user experience.

• For Analytics and Marketing: To use analytics data, including data collected through advanced Google Analytics features, for marketing purposes, including targeted advertising and remarketing.

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3. Sharing Your Information

We do not sell your personal information to third parties. However, we may share your information with third parties in the following circumstances:

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• Service Providers: We may share your information with third-party service providers that assist us with processing payments, managing email communications, providing customer relationship management (CRM) systems, and handling accounting functions. These service providers are required to maintain the confidentiality and security of your information.

• Business Transfers: If we are involved in a merger, acquisition, or sale of assets, your personal information may be transferred as part of that business transaction.

• Legal Requirements: We may disclose your information if required by law or in response to valid requests by public authorities (e.g., a court or government agency).

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4. Use of Google Analytics

We use Google Analytics to help us understand how users interact with our website and services, which allows us to improve our offerings and provide a better experience. Google Analytics may collect information such as your IP address, device type, browser type, pages visited, time spent on pages, and other data about your interaction with our website.

We also use advanced features of Google Analytics, including Demographics and Interest Reporting, which allow us to analyze user age, gender, and interests. This data helps us personalize and enhance your experience with Brindleden.

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5. Cookies and Tracking Technologies

In addition to necessary cookies, we use cookies and similar technologies to analyze user behavior and preferences, to provide more personalized marketing communications, and to measure the effectiveness of our advertising efforts. This may include remarketing and serving interest-based ads using data collected from your interactions with our website.

You have the option to opt out of cookies that are not strictly necessary for the functioning of our website. You can manage your cookie preferences through your browser settings.

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6. Your Choices and Rights

• Opt-Out of Marketing Communications: You can opt out of receiving marketing communications from us at any time by following the unsubscribe instructions in our emails or by contacting us at frontdesk@brindleden.com.

• Access, Correct, or Delete Your Information: You have the right to access, correct, or delete your personal information. To exercise these rights, please contact us at frontdesk@brindleden.com.

• Account Deletion: If you wish to delete your account, please contact us at frontdesk@brindleden.com. We will retain your information as long as your account is active or as needed to provide you services. If you delete your account, we will delete your personal information unless we need to retain it for legal reasons.

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7. Opting Out of Google Analytics

You can opt out of Google Analytics tracking by using the Google Analytics Opt-out Browser Add-on or by managing your cookie preferences through your browser settings. For more information on how Google uses data when you use our site, please visit Google's Privacy & Terms site.

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8. Security of Your Information

We prioritize the security of your personal information and have implemented industry-standard security measures to protect it from unauthorized access, alteration, disclosure, or destruction. These measures include:

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• SSL Encryption: We use Secure Socket Layer (SSL) technology to encrypt your data during transmission to ensure it is securely transmitted over the internet.

• Data Encryption and Storage: Sensitive data is encrypted both during transmission and at rest, using strong encryption protocols to protect against unauthorized access.

• Network Security and Monitoring: We utilize firewalls and regular security monitoring to detect and prevent unauthorized access and potential threats to our network and your data.

• Access Controls: Access to personal data is restricted to authorized personnel only, and we employ authentication protocols to ensure secure access.

While we strive to protect your personal information, please be aware that no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee the absolute security of your data. If you have any concerns or questions about our security, please contact us.

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9. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. If you delete your account, we will delete your information unless we are required to retain it for legal or regulatory reasons.

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10. International Data Transfers

We store and process your information in the United States. If you are accessing our services from outside the United States, your information may be transferred to, stored, and processed in the United States or other countries where our service providers are located. By using our services, you consent to such transfers.

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11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will notify you of any significant changes via email and post the updated policy on our website. Your continued use of our website and services following the posting of changes constitutes your acceptance of such changes.

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12. Contact Us

If you have any questions or concerns about this Privacy Policy or our data practices, please contact us at frontdesk@brindleden.com.